New MJRC Study Explores the Political Power of Memes in the 2024 European Elections
The Media and Journalism Research Center (MJRC) has published a new study examining how political memes were used during the 2024 European Parliament elections, highlighting their growing role as tools of attack, identity-building and digital mobilisation. The study, From Jokes to Votes: Memes as a Political Communication Tool in the 2024 European Elections, was written…