News Media on European Twitter: Who Are the Top Dogs?
13 February 2019
Large, established media, including public service outlets, dominate the Twitter market in much of Western Europe, but less in the east.
Mainstream media outlets dominate the Twitter market in Europe, particularly in Western nations where often established newspapers and major television chains, including public broadcasters, lead in terms of outreach on their local Twitter market, according to the Twitter News Index Europe, released today by MediaPowerMonitor Research Unit.
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